“Marvel's Spider-Man”, developed by Insomniac Games, is an exhilarating addition to the Spider-Man universe.

It brings extraordinary quality in all game aspects – combat skills, graphics, narrative, well-known characters and their digital presentation. All these factors contributed to the game's success. “Marvel`s Spider-Man” has been a worldwide success both commercially and critically.

3Lateral teamed up with Insomniac Games to set up the pipeline for creation of all the characters, whose lifelike appearance greatly added to the game's immersive feel. Digital doubles pipeline from 3Lateral was employed to deliver all those familiar faces for the game (Peter Parker, Mary Jane, May Parker, Miles Morales, Otto Octavius, Martin Li and others). Some characters were further characterized to add an artistic interpretation to the scan based digital doubles (like for Electro or Tombstone). Finally, for the non-playable characters 3Lateral's Gene Splicer© solution was applied in production to parametrically design NPC faces for the game.

Many congratulations to our partners Insomniac Games on this amazing success, and our friends from Cubic Motion for the delivered facial animation. We are proud to be a part of this project!

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